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Recent launches from Wella and Redken are performing well at salons.
June 26, 2023
By: Melissa Meisel
Hair color remains a key pillar of the professional hair care market, showing a dynamic performance with global growth of almost 5% in 2022, according to Kline's upcoming report. One product type that has been rising in popularity is demi-permanent color. Early findings from Kline's Professional Hair Color: Global Market Snapshot report show that Redken, with its Shades EQ line, is the market leader in this category. However, Wella registered higher increases, accredited to its rec...
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